The Sobol Award, a new award for unagented and unpublished writers, opens tomorrow, offering the winning novelist a $100,000 prize and representation by The Sobol Literary Agency. Unlike most contests, it also offers all entrants a reader’s report on the strengths and weaknesses of their manuscripts (which helps explain the hefty $85 entry fee). The award also offers representation and cash to the top 10 finalists.
The unusual thing about this contest, aside from the high fee and amazingly high amount of prize money, is that it’s being held by a literary agency rather than a magazine, nonprofit, or small press. Most other contests pay much less to the winners (closer to the neighborhood of $1,000 than $100,000), but they do publish winning manuscripts. In this case, writers get representation (and, ostensibly, far more money than they would likely earn as an advance on a first novel) — but no promise of publication.
Of course, as the saying goes, if it sounds too good to be true, it probably is. Generally speaking, literary agencies taking reading fees from writers goes against the Association of Authors’ Representatives’ canon of ethics. (The Sobol Literary Agency is not an AAR member, as far as we can tell, and it seems to have been created for the sole purpose of representing the winners and finalists of the award; it offers no information about other clients.) Writers may also recall the infamous Zoo Press fiction award, for which the press collected hundreds of entry fees without awarding any prizes.
The Sobol Award was founded by a self-published technology entrepreneur, and its management team and panel of judges comprise former television and publishing executives. And it will either comfort or alarm writers to know that the Sobol Award is represented by an attorney, F. Robert Stein, who previously turned down the job, telling the Associated Press that he thought the award “sounded terribly suspicious” and that “I thought it would destroy my reputation.” But, he continued, “I laid out conditions for the contest, including that winners are not bound forever to being represented by the Sobol agency … I have been over every word on the website and every word of the promotional material. I have been absolutely satisfied.”
It’s tempting for any writer to jump at a chance to win what the Sobol Award is offering, and we hesitate to discourage anyone from entering what could turn out to be the contest of the year. But there is a reason contests like this don’t come up every day — and as with contest or agent search, writers should proceed with caution.